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Customer Experience

Customer Advocacy: An Untapped Asset

Customer advocacy is when customers help promote your business – either by referring their friends, or through word-of-mouth and online […]

Customer Experience

AI And Customer Experience: More Than Just Chatbots

AI and customer experience are already working hand-in-hand, and there’s plenty more to come. In a world marked by vast […]

Customer Experience

How Fraud Prevention Enhances The Customer Experience

  Fraud prevention and data security are of critical importance to both companies and customers, meaning they play a big […]

Customer Experience

2 Ways to Improve Customer Experience: Elevate Positives or Eliminate Negatives?

There are two popular yet contrasting philosophies when it comes to improving customer experience. Eliminating negatives focuses on identifying and removing […]

Customer Experience

Do You Know Who Your Competition In Business Really Is?

Who is your competition in business? It’s probably not who you think it is. In the old days, your customers […]

Customer Experience

Customer Experience News: Airlines, Credit Cards, and Sam’s Club

There has been a lot of customer experience news in the past several weeks, and The Experience Maker is here […]

The Experience Maker™

Customer experience content for forward-thinking businesses

Actionable tips, valuable content and exclusive insights on how companies are creating remarkable experiences to stand out from the crowd.